---
title: Case Studies | Lumivo | Malcolm Otter
description: Read our customer success stories and see how our competitive benchmarking and UX insights help leading companies to achieve measurable ROI.
---

# Malcolm Otter

[![](https://lumivo.com/hs-fs/hubfs/H%26M-landscape-no%20logo.png?width=1700&height=1080&name=H%26M-landscape-no%20logo.png) ](https://lumivo.com/case-studies/benchmarking-global-fashion-retail-understanding-local-and-international-best-practices-the-challenge)

 2 min read

#### [Benchmarking Global Fashion Retailers](https://lumivo.com/case-studies/benchmarking-global-fashion-retail-understanding-local-and-international-best-practices-the-challenge)

[Malcolm Otter: ](https://lumivo.com/case-studies/author/malcolm-otter)

A global clothing retailer partnered with Lumivo to understand how its websites and apps performed against key competitors in different markets worldwide. The client wanted to know what it did well relative to rivals, what best practice looks like,...

[Read More](https://lumivo.com/case-studies/benchmarking-global-fashion-retail-understanding-local-and-international-best-practices-the-challenge)

[![](https://lumivo.com/hs-fs/hubfs/shopping%20landscape.jpg?width=1700&height=1080&name=shopping%20landscape.jpg) ](https://lumivo.com/case-studies/uk-grocery-online-shopping-benchmark)

 2 min read

#### [UK Grocery Online Shopping Benchmark](https://lumivo.com/case-studies/uk-grocery-online-shopping-benchmark)

[Malcolm Otter](https://lumivo.com/case-studies/author/malcolm-otter):

The Challenge

[Case Study](https://lumivo.com/case-studies/tag/case-study) 

[Read More](https://lumivo.com/case-studies/uk-grocery-online-shopping-benchmark)

[![](https://lumivo.com/hs-fs/hubfs/footballer%20-%20colour%20background-1.png?width=5586&height=3724&name=footballer%20-%20colour%20background-1.png) ](https://lumivo.com/case-studies/driving-fan-engagement-in-the-premier-league)

 1 min read

#### [Driving Fan Engagement in Football](https://lumivo.com/case-studies/driving-fan-engagement-in-the-premier-league)

[Malcolm Otter](https://lumivo.com/case-studies/author/malcolm-otter):

The Challenge

[Case Study](https://lumivo.com/case-studies/tag/case-study) 

[Read More](https://lumivo.com/case-studies/driving-fan-engagement-in-the-premier-league)

[![](https://lumivo.com/hs-fs/hubfs/nba-landscape-no%20logo.png?width=1700&height=1080&name=nba-landscape-no%20logo.png) ](https://lumivo.com/case-studies/enhancing-the-nba-fan-experience-through-digital-excellence)

 2 min read

#### [Enhancing the NBA Fan Experience Through Digital Excellence](https://lumivo.com/case-studies/enhancing-the-nba-fan-experience-through-digital-excellence)

[Malcolm Otter](https://lumivo.com/case-studies/author/malcolm-otter):

The Challenge

[Case Study](https://lumivo.com/case-studies/tag/case-study) 

[Read More](https://lumivo.com/case-studies/enhancing-the-nba-fan-experience-through-digital-excellence)